The Society of Practising Veterinary Surgeons (SPVS) came back together in February 2026 for two days of non-clinical lectures and interactive workshops across five streams held at the Hilton Birmingham Metropole.
The event welcomed around 800 attendees, and the exhibition, featuring more than 80 sponsors and exhibitors, each year growing significantly, both in scale and strategic importance. Thanks to focused exhibitor engagement, sponsor retention, and practical, outcome-focused programming, demand has outgrown the previous space. As a result, the exhibition moved to a larger room in 2026 to better accommodate the expanding exhibition and enhance the delegate experience.
Maximising value for exhibitors and creating meaningful face-to-face interactions with delegates remains a key focus. 2026 saw the return of ‘Business Club Live’, an innovative speed networking session that receives overwhelmingly positive feedback and has become a key feature going forward.
And when the formal learning paused, attendees enjoyed a vibrant social calendar including Happy Hour and the ever-popular President’s Party.
Keystone manage every aspect of the event:
- Venue sourcing and ongoing liaison
- Overall event theme and programme development
- Speaker coordination
- Sponsor and exhibitor recruitment and exhibition management
- Delegate and exhibitor marketing
- Attendee registration and management
- AV planning and supervision
- Delivery of a standout social programme
Having supported SPVS Congress for well over a decade, Keystone truly has an in-depth understanding of what delegates, sponsors, and exhibitors want and need. From enhancing the accessibility of the event to improving the sustainability of it’s delivery, and in 2027 we’ll continue to build on that commitment, ensuring everyone feels included, while delivering a bigger, bolder event each year.
